Almost everyone knows the significance of 4/20, but for concentrate enthusiasts, 7/10 (July 10th) has become a holiday all its own.
If you’ve ever turned the number 710 upside down, you’ll notice it spells “OIL” a nod to cannabis extracts like live resin, rosin, badder, diamonds, shatter, and other concentrates. What started as an inside joke among concentrate enthusiasts has grown into an internationally recognized day where consumers, brands, processors, and dispensaries celebrate the innovation, craftsmanship, and evolution of cannabis extraction.
But 710 has become about much more than simply taking a dab.
Why Concentrates Continue to Grow in Popularity
Over the past decade, cannabis concentrates have become one of the fastest-growing segments of the cannabis industry. While flower remains the foundation of cannabis culture, more consumers, especially medical patients, are seeking products that provide higher cannabinoid concentrations, cleaner consumption experiences, and greater consistency.
Modern extraction methods allow producers to preserve cannabinoids and aromatic terpenes while removing much of the unnecessary plant material. This gives consumers the ability to experience the full expression of a cultivar in a highly concentrated form.
Many patients also appreciate concentrates because they allow for:
- Smaller serving sizes with higher cannabinoid content
- Faster onset compared to many edible products
- Consistent dosing when used responsibly
- Rich terpene profiles that contribute to the overall cannabis experience
At the same time, today’s consumers are becoming increasingly educated. Rather than chasing the highest THC percentage alone, they’re asking better questions. How was this grown? Is it solventless? Were the terpenes preserved? Was the starting material clean?
As the industry matures, quality has become just as important as potency.
Recent research also shows that concentrates have become a significant part of the legal cannabis market, with products commonly ranging between 60–90% cannabinoids depending on the extraction method and formulation. Researchers continue to study both their therapeutic potential and best practices for responsible consumption as concentrate use expands.
The Future of Concentrates
The future of concentrates isn’t simply about creating stronger products, it’s about creating better products.
Consumers are increasingly seeking:
- Solventless rosin
- Live resin products rich in native terpenes
- Single-source and craft-produced extracts
- Transparent lab testing
- Sustainably grown cannabis inputs
As extraction technology continues to improve, concentrates are becoming more refined, more consistent, and more accessible than ever before. For many medical consumers, they represent an efficient way to access cannabinoids while using smaller amounts of product.
Education remains one of the most important pieces of this evolution. Understanding dosage, proper temperatures, terpene preservation, and responsible consumption helps consumers get the most out of every experience.

Fresh Pressed Rosin
Celebrate 710 with WaxNax
At WaxNax, our mission has always been to make concentrate consumption cleaner, easier, and more approachable.
Whether you’re a first-time dabber or a seasoned concentrate connoisseur, we believe every session should be simple, portable, and mess-free. That’s exactly why we created the WaxNax system, to provide pre-portioned concentrate inserts that help eliminate sticky tools, reduce waste, and create a more consistent experience.
This July 10th, we’re excited to celebrate 710 alongside Matrix NV at Dazed Lounge Planet 13 Las Vegas. If you’re in the area, come join us for an evening celebrating cannabis concentrates, community, and the incredible people pushing this industry forward.
As concentrates continue to shape the future of cannabis, we’re proud to help make every dab cleaner, more convenient, and more enjoyable.
Happy 710 from all of us at WaxNax. Here’s to quality concentrates, responsible consumption, and the continued growth of this amazing community.
Until Next Time… Happy Dabbing, Everyone!
- The WaxNax Team

